What is a NOOTROPIC?

Dietary supplement that may improve cognitive functions specific to memory, creativity, executive processing, and mood. 

What is briteSMART™? 

BriteSMART is a clinically tested formulation of nutraceuticals that help to optimize brain function, improve memory, enhance mental focus and increase brain energy. 

Is Ceretrophin the same thing as briteSMART?

Ceretrophin is the trademarked term for the clinically tested & proven nootropic formula known as BriteSmart ™, aka your brain’s BF.

How are you able to make such claims about briteSMART™ with respect to  memory, cognition, mood, etc.?

Our very first consideration when determining if we could bring a brain health supplement to the world was efficacy and validation. BriteSMART is backed by a double-blind, placebo-controlled exploratory trial, with 100 healthy human participants, our products were proven to improve cognitive function, boost information processing skills, accelerate decision making and improve mood.

How long does it typically take to feel the results of briteSMART™? 

The clinical study was administered in a 30 day consecutive window. After one month of use, participants exhibited the desired benefits. However, many customers report feeling certain benefits much earlier. 

What is briteSHIELD™?

BriteSHIELD is like a coat of armor for your brain, protecting it from the daily attack of stress and environmental toxins, while helping to support brain rejuvenation. The formula provides antioxidants to protect and detoxify your brain promoting brain health and longevity.

How does briteSHIELD act as “brain armor”?

BriteSHIELD contains a proprietary blend of safe, natural and effective ingredients clinically shown to help defend brain cells against free radicals, inflammation and other neurotoxins, e.g., mercury, that contribute to the aging process.

Are there benefits to taking both briteSMART & briteSHIELD together?

BriteSHIELD combined with BriteSMART can significantly enhance mood, memory and mental performance while optimizing brain protection against the primary causes of accelerated cognitive decline and dysfunction.

Do any of the products feature caffeine?

Neither briteSMART nor briteSHIELD contain caffeine, nor will they. However, future britefocus product lines may contain caffeine as it serves as a power nootropic on its own. 

How long has briteSMART & briteSHIELD been on the market? 

BriteSMART™ was formulated, clinically tested, and launched  into the marketplace in 2006. We are the nootropic pioneers, going all the way back to 2006! We love that brain nutrition is becoming more mainstream but relish the fact that we’ve been ahead of the curve for well  over a decade. 

Who was  britefocus created for? 

Pure, safe and highly effective, our BriteFocus line of nootropics is meant to help baby boomers, professionals, athletes, students, stay-at-home parents, and… well, you. If you’ve got a brain — and we think you do — BriteFocus is meant to protect that noodle of yours. 

Does it matter how old I am?  

No, adults of any age can benefit. Remember, these were formulated for business professionals, students, baby boomers, gamers, etc!

Can my children use the BriteFocus nootropic products?

We do not recommend any of our products for anyone under the age of 18. Furthermore, we suggest any potential user first consult with their physician. 

Can I take the product(s) while pregnant or nursing?

BriteSMART is not  suitable for pregnant and nursing women. We do not take this same position on briteSHIELD. For all britefocus products, patients with blood thinning medication and cardiovascular diseases should consult their doctor before taking these supplements. 

Can the product(s) be used after the “expiration date” listed on the bottle?

Supplements begin to lose potency after the expiration date. They are usually safe to consume for some time after the expiration date, but use caution and know you are not getting the full potency.

What is the standard dosage?

Recommended 2 per day with food. 

Can I take more than the recommended dosage?  

We recommend two per day, it is up to you if you want to take more than two per day. Everyone’s body reacts differently.  Give it a shot and see how your body reacts. As always, we suggest consulting with your doctor/physician.

Can I take them any time of day?  

Yes, however some bf customers report taking them later in the day has kept them up a bit too late.

Are they safe? 

Yes, our ingredients are pharmaceutical grade. However, please review our medical disclaimer as each person may react differently.

Do your products contain any preservatives or artificial colors or flavors?

What size capsules are used for briteSMART? briteSHIELD?

The BriteSmart capsules are sized at "00" and the BriteShield are sized at "0". These are both very common sizes and shouldn't pose a problem. The BriteSmart capsules are slightly larger so could be taken singularly to prevent any issues. If you struggle to swallow capsules, simply open them and add to your morning smoothie, juice, or water.

Are your products only sold online or can I find at my local retail store?

Currently, britefocus products are sold on as well as through approved “professional/physician” and “reseller” networks. Brick & mortar retailers will be carefully selected once we make the determination to extend our offering. If you are a retailer and would like to carry our line, please contact

What is your return policy?

100% Money Back Guarantee after 30 days of consecutive use – NO QUESTIONS ASKED.

If you are not 100% satisfied with the results of BriteSmart or BriteShield, enjoy a 100%, no hassle, money back guarantee. There will be no need to return anything to qualify. Just reach out to our Team via email or phone with your request for an immediate refund.

Our “30 Day Money Back Return Policy” applies as a full refund within 30 days for all first-time purchasers of an initial order of product, or final order of a subscription. It does not apply to an individual's additional product orders placed after an initial order. Limit one (1) guarantee per product, per household.

Can I save money if I purchase more frequently?

Now that is a smart question. You must be on the britefocus regimen. The best way to save $$$  when purchasing is to sign up under our “Subscribe & Save” program for an ongoing 10% savings with each order. (Subscribe & Save is a recurring charge with product sent every 30, 60 or 90 days, depending on your preference.) 

How do I sign up to become an Affiliate?

If you have a website, blog or newsletter, you can begin making money selling our products online. The briteFOCUS Affiliate Program pays you a 20% commission on all sales that you refer to us.

By partnering with briteFOCUS, you will be offering your visitors the most effective Brain Health products available. Joining the briteFOCUS Affiliate Program is not just about putting a banner on your site and then hoping for the best. At briteFOCUS, all of our affiliates are treated like partners. We will work closely with you and provide guidance along the way. We also offer customized banners best fitted for your website. We have a vested interest in your success!

Key Features of our Affiliate Program:

  • The #1 Doctor Recommended Premium Brain Health Product – sold in doctors’ offices
  • Our products are backed by a Clinical Study
  • 20% commission on every order!

How do I sign up as a Medical Professional or Reseller?

You may qualify to sign up as a medical professional. This allows you to access a “professional pricing model” which means you may now carry your own inventory to resell to your patients. Just click here (insert hyperlink) to begin the process.